Privacy Policy

1. About This Policy

Launch Home Pty Ltd (ABN 18697611591) ("Launch Home", "we", "us", "our") is committed to protecting the privacy of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or communicate with us. This policy is compliant with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).

2. Information We Collect

We may collect the following types of personal information:

• Name, email address, phone number, and postal address
• Financial information relevant to property purchasing (income range, budget, deposit savings)
• Property preferences (location, bedrooms, budget range)
• Information you provide in forms, emails, phone calls, or meetings
• Website usage data (pages visited, time on site, referral source) collected through cookies and analytics tools
• Device information (browser type, IP address, operating system)

3. How We Use Your Information

We use your personal information for the following purposes:

• To provide our services, including matching you with house and land packages, builders, and finance professionals
• To communicate with you about your enquiry and provide relevant information
• To assess your eligibility for government grants and lending products
• To improve our website and services
• To send marketing communications (with your consent, and you can opt out at any time)
• To comply with legal obligations

4. Disclosure of Your Information

We may share your personal information with:

• Builder partners for the purpose of progressing your house and land package enquiry
• Finance brokers and lending institutions to assist with your home loan application
• Service providers who assist us in operating our business (CRM systems, email platforms, analytics)
• Government agencies as required by law
• Professional advisors (lawyers, accountants) as necessary

We will never sell your personal information to third parties for their independent marketing purposes.

5. Data Security

We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. Our website uses SSL encryption for data transmission. Access to personal information is restricted to authorised personnel who need it to perform their duties.

6. Cookies and Analytics

Our website uses cookies and similar technologies to enhance your browsing experience, analyse website traffic, and understand where our visitors come from. We use Google Analytics and may use Meta Pixel for advertising purposes. You can control cookie settings through your browser. Disabling cookies may affect your experience on our website.

7. Third-Party Links

Our website may contain links to third-party websites (e.g., builder websites, government portals). We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies before providing any personal information.

8. Your Rights

Under the Australian Privacy Principles, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information (subject to legal obligations)
• Opt out of marketing communications at any time
• Lodge a complaint if you believe we have breached the APPs

9. Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. When your information is no longer needed, we will securely destroy or de-identify it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.